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20 Ways to Increase Traffic
Kay Green
kay@mypreciouskid.com
My Precious Kid
http://www.mypreciouskid.com
1. Make your web site inviting with enough information
and resources to keep your traffic coming back. Do not
have too many gadgets or distracting things on the
opening page. Add things to bring them back. once
there, make sure they can see HOW to order.
2. Contests - Run a contest to get new site visitors.
I run my quarterly contest for newsletter signups -
which give me 3 months to reach them 3 times with my
products and specials. Get this page listed in the
many contest directories online. This gives you a LINK
BACK.
http://www.mypreciouskid.com/contest-drawing.html
3. Freebies - again search the web for free things on
line that you an offer to your visitors. Then list
your freebies page on the many freebies directories.
This gives you a LINK BACK. Offer a free download
sheet for your customers. A color sheet for children.
Safety Tips for parents.
http://www.mypreciouskid.com/free.html
4. Newsletter - I do a monthly newsletter to 1000
parents where I share articles, tips, recipes, and
ideas on my area. I also offer a coupon code for a
discount on one of my products and promo new products
in that issue. I use yahoo groups to send this out.
Then I create page on my site for each newsletter.
Then I create a newsletter directory for a year s
worth of newsletters.
http://groups.yahoo.com/group/preciouskids/
5. Resources - Create a page listing resources your
customers might like. Keep it relevant to your site
and target audience. What information would your
target audience be looking for.
http://www.mypreciouskid.com/wahm-resources.html
6. FREE e-books to download. Write it yourself or get
mine http://www.mypreciouskid.com/downloads/50tips.pdf
Lots of authors will allow you to give away their
ebook for free if you link tot heir site too.
7. Donate a product as a prize for a contest on
another site. This gives you a LINK BACK. Often the
owner will ask the entrant to visit your site to
answer a question. The winner gets to try your
products for free and may come back to order again.
8. Do link exchanges with other web sites that have
similar customers. Create a LINKS page where you put
other sites text link and description. Create a LINK
TO US Page with a form they can fill out to be added
to your site.
http://www.mypreciouskid.com/link-to-us.html
9. Offer an free affiliate program. Mtracker offers
free tracking at http://www.mals-e.com See mine at
http://www.mypreciouskid.com/affiliate.html And
affiliate program allows you to pay a commission to
other sites for selling your products.
10. Do browser open exchanges like
http://www.wahmhits.com or others that target your
audience. This puts your site in front of other site
owners. My site ahs gained 13,000 views this way.
11. Use your URL email for all correspondence. People
will remember what my url is when I use
Kay@mypreciouskid.com rather than kay@yahoo.com
12. Get your own domain name URL.
http://www.mypreciouskid.com is more easily
remembered than
http://members.hypermart.net/mypreciouskid.com/index.htm
Domains are only $8 a year a well worth the
investment. To be looked at as a professional
business, your own domain name I a must.
13. Use your advertising dollars wisely. Be sure you
are reaching your targeted audience. Get listed in
directories with high traffic and targeted markets.
Barter advertising space with other sites.
14. Find your niche and stay with it. Become an expert
on one topic rather than every topic. Expert of one is
better than mediocre of many. Do what you do well!!
15. Make sure your web site directs your traffic to
where you want them to go. Is it easy to navigate? Do
they know where to go to find what you sell? Have you
given them reasons to buy from you? Do they know how?
Have your contact info on EVERY page including an
email link. Have a privacy policy. Help them feel they
can trust you.
16. Add customer comments that give new customers a
peace of mind in buying from you. Include the comment
maker’s web address or email if possible so they can
verify them. Ask every customer to write a product
review in exchange for a discount on their next
purchase.http://www.mypreciouskid.com/comments.html
17. Write articles on your subject of expertise. Offer
them to newsletters, web sites, and ezines. Your bio
line at the end will include your web site and bring
added traffic and increase your notoriety as an expert
in your field. Mine are at
http://www.mypreciouskid.com/articles.html
18. Write a press release or have it written. Submit
it to all your state radio, TV and newspapers. Post it
on your site. Often you can barter for this service.
The best press release writers also have the ability
to submit it for you as well.
http://www.mypreciouskid.com/press.html
19. Create a small site map summary as text links on
the bottom of your page. Make it easy for your
customers to find what they want on your site. Each
key word should link to that subject on your web page.
20. Make 10 offline contacts every day. When you a
meet a person give them something that puts your URL
in their hands. Business card, coupon pack, sample,
etc. These offline contacts will bring online traffic.
Most people selling online forget this OFFLINE
population they meet every week.
Remember that you are competing with several million
other web sites. All these things work but take time.
Online marketing is about those who stay with it, work
diligently and consistently and build their business
both online and offline by creating community with
others. What you do today may make an impact 4, 6 or 8
weeks from now!
******************************************
My Precious Kid - Are your children protected? In a
car accident? At school? In daycare? Our line of
children's ID products can give you peace of mind!
Children's Safety is our priority. ID cards, Car Seat
Cards, Pet ID, ID Bracelets, ID Scopes, Medical
Release Cards, First Aid Kits, Chore Charts plus Baby
Slings, Shopping Cart Covers, Back Packs, Sport Packs,
TAGGIES and more. http://www.mypreciouskid.com/
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